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	<title type="text">Media &amp; Entertainment</title>
	<subtitle type="text">Joomla! - the dynamic portal engine and content management system</subtitle>
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	<updated>2021-04-14T07:51:23Z</updated>
	<generator uri="http://joomla.org" version="1.5">Joomla! 1.5 - Open Source Content Management</generator>
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	<entry>
		<title>Media and Enntertainment</title>
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		<published>2011-04-25T19:40:29Z</published>
		<updated>2011-04-25T19:40:29Z</updated>
		<id>http://localhost/dcg/media-a-entertainment/113-media-and-enntertainment.html</id>
		<author>
			<name>Administrator</name>
		<email>wamahesp@gmail.com</email>
		</author>
		<summary type="html">&lt;h2&gt;Industry Challenges&lt;/h2&gt;
&lt;p&gt;The media industry is in turmoil.  New platforms, such as online, mobile, and social networking, are driving major  shifts in consumer behavior and advertising. Companies are rethinking—and  possibly blowing up—their business models. In this environment, all media  companies must address some critical questions:&lt;/p&gt;
&lt;ul type=&quot;disc&quot;&gt;
&lt;li&gt;How can we develop a path through the changing       competitive landscape?&lt;/li&gt;
&lt;li&gt;How can we protect our traditional business       while building new revenue streams?&lt;/li&gt;
&lt;li&gt;How can we leverage our brand, content, and       audience through these new platforms?&lt;/li&gt;
&lt;li&gt;How can we prevent the erosion of advertising       revenue and profitability?&lt;/li&gt;
&lt;li&gt;How can we improve operational cost efficiency       and effectiveness?&lt;/li&gt;
&lt;li&gt;How can we ensure liquidity and maintain       financial strength? 
</summary>
		<content type="html">&lt;h2&gt;Industry Challenges&lt;/h2&gt;
&lt;p&gt;The media industry is in turmoil.  New platforms, such as online, mobile, and social networking, are driving major  shifts in consumer behavior and advertising. Companies are rethinking—and  possibly blowing up—their business models. In this environment, all media  companies must address some critical questions:&lt;/p&gt;
&lt;ul type=&quot;disc&quot;&gt;
&lt;li&gt;How can we develop a path through the changing       competitive landscape?&lt;/li&gt;
&lt;li&gt;How can we protect our traditional business       while building new revenue streams?&lt;/li&gt;
&lt;li&gt;How can we leverage our brand, content, and       audience through these new platforms?&lt;/li&gt;
&lt;li&gt;How can we prevent the erosion of advertising       revenue and profitability?&lt;/li&gt;
&lt;li&gt;How can we improve operational cost efficiency       and effectiveness?&lt;/li&gt;
&lt;li&gt;How can we ensure liquidity and maintain       financial strength? 
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